Emma Woolldridge

Hi, I’m Emma – a research-driven designer and typographer with a keen eye for editorial, UX/UI, and branding disciplines. My studies have taught me the importance of designing with meaningful purpose, rather than for aesthetic pleasure. My work reflects this motto, with each project based upon market, user, or audience research.

woolldridge.design

Encore

Editorial

Encore is a newspaper that amplifies independent artists and intimate music venues. With a new issue released monthly, indie fans can keep up to date on record store events, physical music signings and unique gigs. Structured by a five-column grid, Encore takes inspiration from the system used and created by The Guardian in order to communicate news purposefully.

The 1975: At Their Very Best Live From Madison Square Garden

Packaging

The 1975 – Live At Their Very Best In this design competition project, I set myself the brief to completely reimagine and redesign The 1975’s live album: ‘At Their Very Best: Live From Madison Square Garden’. The live album now includes select singles from the album – now recorded across two seven-inch records; housed in a deluxe hardback photo-book. The reimagined record-book contains lyrics, quotes and photos of key moments from the live show. 